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Two Purposeless Sneakers: The Jordan 6 & 8 Alternate

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During one of our daily conversations, Chris Burns told me about the Nike’s “edit and amplify” strategy , intended to amplify innovation, edit or do away with the products that do not work. It made a lot of sense to me given the amount of sneakers sitting on shelves in local shopping malls. I’m not sure if the brand is actually implementing the strategy though.Why am I saying that?

What is the point of releasing the Jordan 6 & 8 alternate? How do those two sneakers even resonate with the “edit and amplify”? The materials and techs, basically the functional components haven’t been improved; the only thing that the brand did was mimic the bugs bunny 8 and the Hare 7 colorway on both of the sneakers. As a matter of fact , in some cases Nike was exposed for false advertising- a deconstructed pair of Jordan 15 showed that the shoes didn’t actually feature any forefoot zoom unit, read the full article here http://weartesters.com/air-jordan-xv-retro-decionstructed-spoiler-alert-disappointing/.

Even Nike CEO Mark Parker Said in an interview,

The last thing we want, is to be a big dumb company that feels we can put a swoosh on something and people will buy that.”

Well dummy, that is exactly what you are doing with the  Jordan 6 & 8 alternate. Anyway, for those who are interested in the alternate pack, check out the release information below.

Release Information

Air Jordan 8 Retro Alternate

Style#305381-104

White/Gym Red-Black-Wolf Grey, $190 Men’s $140 Kids

Where To Buy:

PURCHASE LINK -UBIQ LIVE FEB 25

PURCHASE LINK -END LIVE FEB25

PURCHASE LINK -END LIVE FEB25

PURCHASE LINK -JIMMYJAZZ LIVE FEB25

I don’t think these will sell out but for those who want them early, refer to our featured eBay sellers’s listings below

Kids Air Jordan Retro 8 White Red Black 305381-104 Alternate Bugs Bunny Size 6

$100.00
End Date: Tuesday Jul-10-2018 19:30:21 PDT
Buy It Now for only: $100.00
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Nike Air Jordan 8 Retro 305381-104 Alternate 1993 White Gym Red Black Grey-Sz 17

$69.99
End Date: Tuesday Jun-26-2018 21:39:51 PDT
Buy It Now for only: $69.99
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Air Jordan 8 Retro White Red / Black / Wolf Grey 305381-104 Size 10 NWOB🔥

$175.00
End Date: Friday Jul-20-2018 10:10:05 PDT
Buy It Now for only: $175.00
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Air Jordan 8 Retro Alternate White/Red-Black 305381-104 SZ11

$145.00
End Date: Sunday Jul-1-2018 7:32:03 PDT
Buy It Now for only: $145.00
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Nike Air Jordan 8 Retro "Alternate Hare" White/Gym Red-Black Sz.16 (305381-104)

$149.00
End Date: Tuesday Jul-17-2018 6:10:02 PDT
Buy It Now for only: $149.00
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Air Jordan 8 Retro 8 alternate 305381-104 Men Size 9 White Red Black DS

$199.00
End Date: Friday Jul-6-2018 14:18:11 PDT
Buy It Now for only: $199.00
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Nike Air Jordan Retro 8 VIII Alternate White Black Gym Red 305381-104 sz 10

$249.99
End Date: Monday Jul-2-2018 20:19:36 PDT
Buy It Now for only: $249.99
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Men's Nike Air Jordan 8 Retro "Alternate" White Red Black 305381-104 Size 7

$189.99
End Date: Tuesday Jul-10-2018 12:57:29 PDT
Buy It Now for only: $189.99
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NIKE AIR JORDAN 8 RETRO ALTERNATE WHITE GYM RED BLACK WOLF GREY 305381 104 sz 15

$179.99
End Date: Monday Jul-16-2018 4:07:25 PDT
Buy It Now for only: $179.99
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Men's Nike Air Jordan 8 Retro - "Alternate" Red/Black/White (305381 104) Size 18

$159.99
End Date: Tuesday Jul-3-2018 20:23:57 PDT
Buy It Now for only: $159.99
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Air Jordan 6 Retro Alternate

Style#384664 113

White/Gym Red-Black-Wolf Grey, $190 Men’s $140 Kids

Where To Buy:

PURCHASE LINK -UBIQ LIVE MARCH 11

PURCHASE LINK -END LIVE MARCH11

PURCHASE LINK -END LIVE MARCH11

PURCHASE LINK -JIMMYJAZZ LIVE MARCH11

Air Jordan 6 VI Alternate Hare 384664-113 size 10.5 with box!

$150.00
End Date: Thursday Jul-19-2018 23:15:31 PDT
Buy It Now for only: $150.00
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Nike Air Jordan 6 Retro Alternate Hare White Gym Red 384664-113 Size 11-12

$199.99
End Date: Sunday Jul-15-2018 19:07:04 PDT
Buy It Now for only: $199.99
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$169.99
End Date: Thursday Jul-12-2018 21:12:47 PDT
Buy It Now for only: $169.99
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$149.99
End Date: Thursday Jul-12-2018 21:12:47 PDT
Buy It Now for only: $149.99
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Nike Air Jordan 6 VI Alternate 384664 113 sz 13

$175.00
End Date: Wednesday Jul-11-2018 10:51:03 PDT
Buy It Now for only: $175.00
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$189.99
End Date: Thursday Jul-12-2018 21:12:47 PDT
Buy It Now for only: $189.99
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$189.99
End Date: Tuesday Jul-3-2018 22:04:00 PDT
Buy It Now for only: $189.99
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Nike Air Jordan 6 Retro Alternate White Gym Red Platinum 384664-113

$120.00
End Date: Friday Jul-20-2018 15:03:35 PDT
Buy It Now for only: $120.00
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Nike Air Jordan 6 Retro Alternate Hare White Gym Red 384664-113 Size 11 / 13

$199.99
End Date: Thursday Jun-28-2018 4:25:22 PDT
Buy It Now for only: $199.99
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Nike Air Jordan 6 Retro Alternate Hare White Gym Red 384664-113 Size 11 / 13

$199.99
End Date: Thursday Jun-28-2018 4:25:22 PDT
Buy It Now for only: $199.99
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Nike Air Jordan 6 VI Alternate 384664 113 Air Max sz 10.5 NO LID

$192.46
End Date: Thursday Jul-12-2018 8:47:10 PDT
Buy It Now for only: $192.46
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Nike Air Jordan 6 Retro 384664 113 Sz 16 NIB!!! - FREE SHIPPING!!!

$139.99
End Date: Tuesday Jul-3-2018 18:42:44 PDT
Buy It Now for only: $139.99
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Brand New Air Jordan 6 Retro Alternate Men's Athletic Sneakers [384664 113]

$288.99
End Date: Sunday Jul-15-2018 16:11:35 PDT
Buy It Now for only: $288.99
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Men’s Nike Air Jordan 6 Retro “Alternate” Size-12 White Red (384664 113)

$189.99
End Date: Thursday Jun-28-2018 17:46:58 PDT
Buy It Now for only: $189.99
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Air Jordan Retro 6 VI Alternate White Red Platinum 384664-113 Size 9

$175.00
End Date: Saturday Jun-23-2018 11:15:23 PDT
Buy It Now for only: $175.00
Buy It Now | Add to watch list