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Two Purposeless Sneakers: The Jordan 6 & 8 Alternate

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During one of our daily conversations, Chris Burns told me about the Nike’s “edit and amplify” strategy , intended to amplify innovation, edit or do away with the products that do not work. It made a lot of sense to me given the amount of sneakers sitting on shelves in local shopping malls. I’m not sure if the brand is actually implementing the strategy though.Why am I saying that?

What is the point of releasing the Jordan 6 & 8 alternate? How do those two sneakers even resonate with the “edit and amplify”? The materials and techs, basically the functional components haven’t been improved; the only thing that the brand did was mimic the bugs bunny 8 and the Hare 7 colorway on both of the sneakers. As a matter of fact , in some cases Nike was exposed for false advertising- a deconstructed pair of Jordan 15 showed that the shoes didn’t actually feature any forefoot zoom unit, read the full article here http://weartesters.com/air-jordan-xv-retro-decionstructed-spoiler-alert-disappointing/.

Even Nike CEO Mark Parker Said in an interview,

The last thing we want, is to be a big dumb company that feels we can put a swoosh on something and people will buy that.”

Well dummy, that is exactly what you are doing with the  Jordan 6 & 8 alternate. Anyway, for those who are interested in the alternate pack, check out the release information below.

Release Information

Air Jordan 8 Retro Alternate

Style#305381-104

White/Gym Red-Black-Wolf Grey, $190 Men’s $140 Kids

Where To Buy:

PURCHASE LINK -UBIQ LIVE FEB 25

PURCHASE LINK -END LIVE FEB25

PURCHASE LINK -END LIVE FEB25

PURCHASE LINK -JIMMYJAZZ LIVE FEB25

I don’t think these will sell out but for those who want them early, refer to our featured eBay sellers’s listings below

Air Jordan 8 Retro White Red / Black / Wolf Grey 305381-104 Size 8

$49.99
End Date: Wednesday Oct-10-2018 11:10:23 PDT
Buy It Now for only: $49.99
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Men's Nike Air Jordan 8 Retro "Alternate" White Red Black 305381-104 Size 7

$144.99
End Date: Thursday Oct-11-2018 6:46:42 PDT
Buy It Now for only: $144.99
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Kids Air Jordan Retro 8 White Red Black 305381-104 Alternate Bugs Bunny Size 6

$100.00
End Date: Monday Oct-8-2018 19:30:21 PDT
Buy It Now for only: $100.00
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Brand New Mens Air Jordan 8 Retro 305381 104 White Red Black Gr SZ 17 NO BOX TOP

$124.24
End Date: Wednesday Sep-26-2018 17:26:39 PDT
Buy It Now for only: $124.24
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AIR JORDAN 8 Retro White Red / Black / Wolf Grey 305381-104 Size 8 EUC

$69.95
End Date: Monday Sep-24-2018 13:30:42 PDT
Buy It Now for only: $69.95
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Air Jordan 8 Retro Alternate White/Red-Black 305381-104 SZ11

$145.00
End Date: Saturday Sep-29-2018 7:32:03 PDT
Buy It Now for only: $145.00
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Nike Air Jordan Retro 8 VIII Alternate White Black Gym Red 305381-104 sz 10

$249.99
End Date: Thursday Oct-4-2018 5:26:54 PDT
Buy It Now for only: $249.99
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Air Jordan Retro 8 VIII Alternate 305381-104 White Red Black Men’s Size 9

$139.99
End Date: Friday Oct-5-2018 18:38:57 PDT
Buy It Now for only: $139.99
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Nike Air Jordan 8 Retro White Red / Black / Wolf Grey Men's Size 17 305381-104

$173.76
End Date: Sunday Sep-23-2018 16:53:44 PDT
Buy It Now for only: $173.76
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Men's Nike Air Jordan 8 Retro - "Alternate" Red/Black/White (305381 104) Size 18

$159.99
End Date: Monday Oct-1-2018 20:23:57 PDT
Buy It Now for only: $159.99
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Air Jordan 6 Retro Alternate

Style#384664 113

White/Gym Red-Black-Wolf Grey, $190 Men’s $140 Kids

Where To Buy:

PURCHASE LINK -UBIQ LIVE MARCH 11

PURCHASE LINK -END LIVE MARCH11

PURCHASE LINK -END LIVE MARCH11

PURCHASE LINK -JIMMYJAZZ LIVE MARCH11

Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$169.99
End Date: Wednesday Oct-10-2018 21:12:47 PDT
Buy It Now for only: $169.99
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$189.99
End Date: Wednesday Oct-10-2018 21:12:47 PDT
Buy It Now for only: $189.99
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Nike Air Jordan 6 Retro Alternate White Gym Red Platinum 384664-113

$169.99
End Date: Thursday Oct-11-2018 16:32:33 PDT
Buy It Now for only: $169.99
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air jordan retro 6 Alternate ref #384664-113 mint condition

$100.00
End Date: Thursday Oct-11-2018 10:44:51 PDT
Buy It Now for only: $100.00
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$149.99
End Date: Wednesday Oct-10-2018 21:12:47 PDT
Buy It Now for only: $149.99
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Jordan Retro VI 6 Size 10.5 White Gym Red 384664-113. With Box Very Nice

$79.99
End Date: Saturday Oct-20-2018 13:19:54 PDT
Buy It Now for only: $79.99
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Air Jordan 6 Retro Alternate - Size 11 - 384664 113 -White/Gym Red-Pure Platinum

$105.00
End Date: Monday Oct-8-2018 18:38:19 PDT
Buy It Now for only: $105.00
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Air Jordan Mens 6 Retro Size 11.5 White Gym Red 384664-113. (PRE-LOVED).

$119.95
End Date: Thursday Oct-11-2018 10:30:53 PDT
Buy It Now for only: $119.95
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Jordan VI Retro 6 Alternate Hare 384664-113 Gym Red/white Size 11.5

$99.99
End Date: Saturday Oct-13-2018 1:26:58 PDT
Buy It Now for only: $99.99
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Nike Air Jordan 6 Retro Alternate Size 9.5-18 White Gym Red Platinum 384664-113

$174.99
End Date: Tuesday Oct-2-2018 13:03:59 PDT
Buy It Now for only: $174.99
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Nike Air Jordan 6 Retro Alternate White Gym Red Platinum 384664-113

$79.99
End Date: Friday Sep-28-2018 13:23:23 PDT
Buy It Now for only: $79.99
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NIKE AIR JORDAN VI 6 ALTERNATE HARE WHITE GYM RED PLATINUM SZ 17 [384664 113]

$98.00
End Date: Monday Sep-24-2018 3:28:15 PDT
Buy It Now for only: $98.00
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Air Jordan VI 6 Retro Alternate Hare Edition 384664-113 Size 11

$99.00
End Date: Sunday Oct-7-2018 16:00:34 PDT
Buy It Now for only: $99.00
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NIKE AIR JORDAN VI 6 ALTERNATE HARE WHITE GYM RED PLATINUM SZ 18 [384664 113]

$88.00
End Date: Sunday Oct-21-2018 2:03:46 PDT
Buy It Now for only: $88.00
Buy It Now | Add to watch list

Nike Air Jordan 6 Retro Hare 384664- 113 Size 11

$250.00
End Date: Saturday Oct-20-2018 14:17:41 PDT
Buy It Now for only: $250.00
Buy It Now | Add to watch list