While the NHL is dominating all social media outlets, I can count on my fingers the number of NBA playoffs related posts I have seen on my Facebook feeds. This didn’t used to be the case a number of years ago. I know this post is purely subjective because I won’t have numbers to back up any of my claims. The NBA is best watched when it features heroes and underdogs; the Super Teams’s concept has negatively affected viewership because most fans pretty much know what teams are going to be in the finals. I can confidently tell you that the Golden State Warriors are most likely going to be the 2018 NBA Champions and that’s terrible for basketball ( because it’s an easy prediction). In 2015 the Warriors were a fun team to watch because they basically built that team via the draft and it was the first time we ever witnessed a jump shooting team winning an NBA title. And guess what made the games exciting – Steph Curry because he finally won his battle against his nagging ankle injuries and his shooting performances were revolutionary. He was the underdog and every one his first signature shoe was loaded with a great narrative and retailers couldn’t keep them on shelves. People wanted to identify with him and he became a sensation. Durant’s decision to join the Warriors is to this day the poorest decision a player his caliber has ever made.
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