Nike’s Edit To Amplify Is Definitely Reshaping The Upcoming Jordan Retro Releases

Chris Burns from ARCH and I have been talking about Nike’s Edit To Amplify in several articles of ours. For those who aren’t familiar with the phrase, it is a new strategy by Nike intended to amplify innovation, edit or do away with the products that do not work. Basically Nike wants to cut out … Continue reading Nike’s Edit To Amplify Is Definitely Reshaping The Upcoming Jordan Retro Releases