The Black & Gold Nike Zoom Lebron 3 To Return In 2018, Not Enough To Save Nike Basketball

It isn’t a surprise to me that Nike is digging into Lebron’s archives; the brand has hit a wall as basketball sneakers are no longer on demand. The best year of Nike basketball since the classic sneakers of the 90’s was between 2009 and 2013. Most of the sneakers that dropped within those years were the last of a dying breed of memorable basketball signature sneakers. Allow me to go back in retrospect and give you a quick glimpse of what we witnessed from 2009-2013: Lebron 8 AS, Lebron 9 Galaxy, KD 4 galaxy, Lebron 8 south Beach, Lebron 9 canon, Foamposite galaxy, kobe 6 grinch, I could go on but I’ll stop here.

Nike hasn’t been able to recapture the rush of emotions those sneakers created. They have been desperately trying to revive the 90’s and it has been a failure. They could’ve regained some momentum with the uptempos but they’ve adulterated those too. So now they are left with only a few options, and one of those options is reviving the Lebron line. So far it has worked in favor of the brand because of scarcity but knowing nike, it’s only a matter of time until they flood the market again with massive numbers of the same model and endless restocks. I was never a fan of the Nike Zoom lebron 3 but I wouldn’t mindNike bringing the shoes back just so I can test them on the court.

I think Nike basketball is officially on its last leg and at this point all the brand can do is ride the waves of “recycling older models” and hope and pray that it catches the consumer at the right time.

img via flightclub.cn

tayib salami on Emailtayib salami on Facebooktayib salami on Googletayib salami on Instagramtayib salami on Twittertayib salami on Youtube
tayib salami
tayib salami
Founder, Webmaster
My Name is Tayib Salami and I'm the founder of Housakicks. I'm part of the AHN network dedicated to provide our audience with more in depth information on sneakers. I provide my audience with performance review on sneakers; every so often I educate the readers as it pertains to identifying Replica sneakers ( quick tips to spot the fakes and more). The AHN network covers a variety of sneaker related topics