Sneakerheadinthebay’s Custom Air Jordan 1 Gatorade Is Simply Nifty

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When I came across Sneakerheadinthebay’s Custom Air Jordan 1 Gatorade this morning, my initial thought was,

Why in the world couldn’t Jordan Brand come up with this concept

I’m not taking anything away from the actual gatorade 1 collection but I think the color schemes were pretty basic. All the brand did was simply apply the different flavors of the Gatorade drink on the Jordan 1 silhouette; then they added a few extra features to it such as the Gatorade heel logo and the one on the bottom of the shoes. In my opinion, it wasn’t very creative; a Jordan Brand X Gatorade venture ought to look like everything both brands stand for-excellence. And I think the custom pair you’ll see in the picture below embodies the idea of dopeness both brands are known for. I see elements of the classic OG Bred 1 on the panels and the forefoot rim blending perfectly with the Gatorade’s orange. JB ought to consider working with customizers, It’ll be a win/win situation for them. They’ll have a better grasp of what consumers want , and they’ll be able to connect with the community on a deeper level. And that’s the direction Nike wants to go anyway.

I guarantee you if the pair you see below was the one that was dropped a few days ago, they would not sit on shelves at all. it would’ve been an instant sell out.

If you’re interested in theses customs, I suggest you contact Sneakerheadinthebay

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tayib salami
Founder, Webmaster
My Name is Tayib Salami and I'm the founder of Housakicks. I'm part of the AHN network dedicated to provide our audience with more in depth information on sneakers. I provide my audience with performance review on sneakers; every so often I educate the readers as it pertains to identifying Replica sneakers ( quick tips to spot the fakes and more). The AHN network covers a variety of sneaker related topics